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September 03 2021
FOXBOROUGH, Mass. – Patriot Place and Harvard Pilgrim Health Care have announced that the Harvard Pilgrim Finish at the 50 Road Race will return to Patriot Place on Friday, Sept. 3.
The popular annual race that finishes with fanfare at the 50-yard line of Gillette Stadium returns for the 11th time after COVID-19 forced the cancellation of last year’s event. Interested participants should register here and sign up for the Finish at the 50 newsletter at www.finishatthe50.com/newsletter to receive notifications for this year’s event. The Finish at the 50 is managed by DMSE Sports, a leader in sports event management that also helps to manage the Boston Marathon and assisted in COVID-19 vaccination efforts at Gillette Stadium this spring.
“We are excited to welcome runners back to Patriot Place for our annual Finish at the 50 Road Race,” said Rick O’Connor, Chief Marketing Officer at the combined organization of Tufts Health Plan and Harvard Pilgrim Health Care. “After the cancellation of road races and marathons over the past year, I cannot think of a better way to kick-off the Labor Day weekend.”
“We are thrilled to once again host the Harvard Pilgrim Finish at the 50 after last year’s cancellation,” said Brian Earley, Vice President and General Manager of Patriot Place. “The Commonwealth of Massachusetts has made incredible progress through the reopening process and we look forward to safely welcoming our runners back to this exciting annual event in 2021 and for years to come.”
“I’ve been saying a lot lately that the comeback is always stronger than the setback,” stated Dave McGillivray, President of DMSE Sports, Inc. “Such will be the case with our Harvard Pilgrim Finish at the 50 Road Race on September 3. DMSE Sports is excited and ready to work alongside Patriot Place once again on bringing back this unique race that finishes on the home field of the 6-time Super Bowl Champions New England Patriots.”
Participants will once again run in a 5K race culminating with crossing the finish line at the 50-yard line of Gillette Stadium. Register here, sign up for the Finish at the 50 newsletter and follow @HarvardPilgrimFinishatthe50 on Facebook and Instagram for the latest updates.